Challenge des Designers

Each team of a dozen or so designers will be given a 10-piece dinner service in white ceramic on which they have to create a new design for a leading tableware brand, according to very precise specifications. After an initial preparatory phase when the artistic project is defined, the choice of materials and colours is made, an analysis and distribution of tasks is complete…it’s on with the job! The designers, with the skilful guidance of an artist will have to demonstrate real creativity if they stand a chance of winning the Designer of the Year Award!